A.M.I.G.A. Promotoras de Salud Helping Latinas get Access for Breast Cancer Screening

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A.M.I.G.A. Promotoras de Salud Helping Latinas get Access for Breast Cancer Screening

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In an effort to eliminate disparities in breast cancer among Latina women, Juntos and Viva Saludable en Kansas launched the A.M.I.G.A. program in January 2014; funded by the American Cancer Society and the National Football League. The program aims to decrease the incidence of breast cancer among Latina women by providing information about breast cancer (particularly breast physiology, screening, risk factors and prevention) and to encourage women to utilize free and/or low-cost breast cancer screening services available in the community.

 The Promotoras de Salud that are participating in this effort are Catalina Reyes, Lucia Martinez, Norma Paredes, and Gloria Cortes. They are based at two safety net clinics serving a large proportion of Spanish-speaking Latinas in the Kansas City metro area, Duchesne Clinic and Cabot Westside Health Center.  As Latina patients wait for their appointments, Promotoras reach out to them in a linguistically and culturally appropriate way. From palpable breast models to bright breast anatomy illustrations, Promotoras use different tools to explain the importance of breast cancer screening for early detection in one-on-one sessions where women feel comfortable to share thoughts and ask questions. Promotoras encourage women to talk to their providers about their breast health, discuss their risk factors, and the best screening tests for them. Overall, they work to empower women to take control of their own well-being.

The  Promotoras de Salud are actively involved in their community and conduct outreach in different health fair events and at the Mexican Consulate every week. They also partner with several organizations to host breast cancer workshops where they share information on healthy lifestyles to prevent breast cancer, explain key concepts about cancer and refer women for free or low cost mammograms. Some of the community partners they have worked with include Westside CAN Center, Parents as Teachers program,  Iglesia El Sagrado Corazon Guadalupe, and YMCA Wyandotte.

Besides tracking all their activities, planning events, and having weekly coaching meetings, Promotoras participate in monthly training sessions about different health topics in the Latino community. These sessions are also conducted in collaboration with KUMC and community partners such as Enroll Wyandotte, Alzheimer’s Association, KanCare, and Kansas Family Partnership.

In 2014, promotoras have provided breast cancer education to over 1,000 women and 180 have completed a mammogram.

Location Number ofwomen contacted
Health fairs and community settings 724
Clinics 288
Total 1,012


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